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Health and Safety Product Advertising
HSE Network connects a community of senior health and safety professionals across the industry with great content in the field. Alongside this, HSE Network can also provide health and safety providers with the platform to generate awareness and coverage for their products. We can offer bespoke packages that focus on brand awareness all the way through to lead generation and meeting arrangements. Please feel free to get in touch if you would like to discuss your needs!
Our health and safety audience is over 8,500 strong and covers a broad range of industries and demographics. We have members at various stages of their careers with a clear focus on senior decision makers, thanks to our partnership and advisory board. We are the go-to publisher for those looking to get better marketing outcomes for their health and safety products.
“Welcome to the world’s largest organic EHS publisher.”
“I co-founded HSE Network with the aim of bringing together like-minded EHS professionals, improving the profession, and ultimately keeping people safe at work. 7 years in, HSE Network has gone from strength to strength and is the perfect online publishing platform with 8,500+ senior members ready for you to share your EHS product marketing content with”
Why advertise your health and safety product with HSE Network?
Demand generation:
Our flagship product involves the circulation of content to our audience across all channels, giving you the ability to drive quality awareness for your pipeline from the leading senior health and safety audience platform.
AI/SEO campaigns:
We have in-house SEO (search engine optimisation) expertise so if you want to get content ranking for a safety-focused audience that you are struggling to get coverage with in your current site, we can help.
Job advertising:
Struggling to fill a job vacancy? We have a segmented list of professionals that have indicated they are open to discussing roles and applications, our jobs platform gets over 100,000 impressions online per year.
Market research:
Our 8,500-strong membership base and 20,000+ monthly users give us access to an engaged safety audience and combined with amplification techniques we have the ability to commission cutting-edge research.
Podcast advertising:
The HSE Network podcast combines some of the best minds in safety for proactive and engaging discussion, we can get your brand and solution featured worldwide.
Download Your Media Pack
Meet our health and safety audience
Our health and safety audience is over 8,500 strong and covers a broad range of industries and demographics. We have members at various stages of their careers with a clear focus on senior decision makers, thanks to our partnership and advisory board. With our closest competitor, SHP Online now closed, HSE Network is the go-to platform for health and safety product providers to amplify their reach.
What could a campaign look like?
Our campaigns scale different verticals and formats, but one of our most successful included the below deliverables and drove very attractive results for our partner. We can create custom graphics that reflect the trusted branding of HSE Network to maximise conversions for the campaign:
Results:
- Total brand and article views: 51,723 (£0.04 an impression)
- Total clicks to the eBook and article: 607 (£1.67 a click)
- Total leads from the eBook 19 (£78.95 a lead)
Deliverables:
- 1 x featured article on the HSE Network website
- 1 x featured business listing
- 1 x downloadable eBook
- Circulation in the HSE Network Newsletter
- Coverage across the HSE Network social channels
FAQs
What is the price range for a health and safety product?
We are a nimble organisation, so we can provide value at all budget levels, but broadly speaking, initial campaigns range from £2,500 to £5,500 depending on timeframes and goals. We can also provide advertising for specific products from £850 so are always happy to discuss to find the best health and safety marketing solution for your needs.
Do you provide stats and campaign information?
Absolutely, we provide detailed breakdowns of HSE product campaign performance across touchpoints, including social media pushes, website interactions, and email coverage. If you are running gated content campaigns, we have the ability to drive traffic to your landing pages, host on our site, or a combination of the two.
What is HSE Network’s relationship with Global Series?
HSE Network was co-founded by Paul Clark, CEO of Global Series, as a way of providing delegates and sponsors a space to share ideas and products to drive the profession forward.
