04th Nov, 2021 Read time 1 minute

Why safe driving and sustainability go hand in hand

When you are developing a driver safety strategy it is understandable that your primary focus is on reducing collisions. But what if your driver safety program could also help you achieve sustainability goals? 

A solid driver safety program can not only help you achieve a reduction in collisions, incidents, injuries, and licence endorsements but in emissions and fuel use too. Here, we take a quick look at how safe driving – or more specifically, defensive driving – IS eco-driving. 

1. Speed affects safety and fuel efficiency 

A collision at high speeds carries an inherently higher risk than most crashes at lower speeds but driving at a higher speed also has a big impact on fuel economy. 

At 75 miles an hour, a vehicle typically uses around 20% more fuel than it would do at 60 miles an hour, well worth considering when it comes to your driver safety strategy. Encouraging drivers to stick to sensible speeds will benefit their safety and the planet. 

Using assisted driving tools like cruise control where it is safe to do so can help drivers maintain a steady speed, which has both safety and environmental benefits. 


2. Route optimisation 

Driver route optimisation is a tool that can be used to increase efficiency and safety. By negotiating different factors like congestion, roadworks and weather, drivers can be kept moving more safely on the roads at a steadier pace, which will benefit both the environment and the driver’s personal safety. 


Make sure you take advantage of this neglected sustainability advantage 

Corporate sustainability is becoming increasingly focused on by governments and the public and as such should play a role in the strategic vision of your business. To find out more about how sustainability fits into your driver safety strategy, the latest eBook from eDrivingSM looks at how you can encourage safer driver behaviour as the key to both safety and environmental gains. 


Download the eBook here >>

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